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And with that number comes the responsibility to ensure that singles get the support and guidance they need to make the best choice – to find their perfect match.
But this isn’t the case.
Think about how many times you’ve heard the following:[/text_block]
- I’m so sick of online dating – the person never appears to be [insert a lied about physical trait] or as [insert a lied about emotional trait]. Turns out they aren’t as relationship-oriented as they appeared.
- How do I present myself in my online profile? Does it seem like me? I never know what my strengths are and how to talk about myself.
- Who has time anymore? I’m so busy with my career, friends, and family that the thought of going out on another date is just not in the cards right now.
In short, we’ve given people more options, but not more value.
Not to mention, it’s harder and harder to find committment, someone with similar values, dreams, chemistry and compatibility.
But here at the Matchmaking Institute, we do dating a little differently.
As a certified matchmaker, you will become the go-to person for real love, connection, and compatibility. You will also be a business savvy, relationship expert providing must have value for your clients.
Plus, you will have the opportunity to be your own boss, create your own schedule, and dictate your income.[/text_block]
- In-person role playing and training – learn the best matching strategies, while defining your personal approach.
- Lead your business to success – build your sales strategy and find marketing channels with ease.
- Build the largest database of singles – Discover the best method to recruit new singles, Refine your “elevator recruitment pitch”
- Learn creative revenue models – Price your services for success, Leverage your expertise with book deals, Additional revenue through coaching
- Become an industry thought leader – Brand yourself as the expert in your niche, Build a loyal social media following.
DAY ONE
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- Your Role as Matchmaker – from matchmaking goals to individual personalities, we decide the right niche for you and your business.
- Human Psychology – Psychological profiling process for matchmakers, Detailed client profile form review, What is chemistry and what makes a good match
- Pre-screening Techniques – for potential clients in person and over the phone.
- Interviewing Techniques – profile forms reviewed and role-play exercise for information acquisition.
- Matchmaking Business Models I & II – recruiting matches and building a database. Recruiting techniques and interviewing a client for matching.
- Networking and Social Media for Matchmakers – maximize and expand your network through social media and the media.
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[op_liveeditor_element data-style=””][text_block style=”style_1.png” align=”left” font_size=”20″ font_font=”Raleway”]Homework: There will be a special assignment for all students.[/text_block][/op_liveeditor_element]
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DAY TWO
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- How to Start Your Small Business – managing your business for success with a solid business plan.
- Sales for Matchmakers – effective sales process from selling to different personality types to overcoming objections.
- Marketing for Success – networking, events, and promotions to expand your database.
- Prep for Matchmaking Business Models – present and review student business plans, including pricing structure and services. (State by state matchmaker service laws and sample contracts reviewed).
- Pitching your Business – students will pitch their business by presenting their individual plan and 30 second pitch.
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DAY THREE
[op_liveeditor_element data-style=””][text_block style=”style_1.png” align=”left” font_size=”20″ font_font=”Raleway”]The final day of training brings together new and experienced matchmakers for a unique opportunity to learn directly from some of the most experienced matchmakers in the world.[/text_block][/op_liveeditor_element]
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- Industry Panel Discussion – this is the time to ask even the most intimate questions, voice challenges, concerns, and share ideas.
- 1:1 Mentoring Session with an established matchmaker, reviewing your niche, revenue model, and business plan with personalized feedback to ensure you apply what is already working to make your business the most successful it can be.
- Matchmaking Institute Certification of Completion – promote your credentials on your resume to your clients, the press and any potential business partners, while also gaining a virtual seal for your website. Include our certification seal on all of your marketing materials. Give your clients peace of mind ensuring that you are part of a network of quality, educated, collaborative matchmakers.
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7 Key Strategies to Boost Your
Matchmaking Business and Maximise Profits[/text_block]
- Scaling Your Business: Challenges and Opportunities
- Creating and Managing a Super Star Team
- Leveraging Events to Grow Your Business
- Online Marketing for Offline Matchmakers
- Setting and Managing Customer Expectations
- Why Using Technology for Collaboration Makes Business Sense for Matchmakers and Helps Your Clients
(a $5,000 value!)
You’ll get…[/text_block]
Month 1:
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- Industry Overview & Introduction – Learn the important history of matchmaking and how it informs our modern day approach, and the best format for choosing a business model and the right niche based on your skills and professional goals.
- Launching Your Business We will deal with all the back end stuff so you always feel supported – from corporation set-up, protecting yourself from legal liabilities, client contract agreements, and website terms and conditions.
- Your Service Offering – Defining your service offering and additional products so you offer the utmost value to your clients.
- The Matchmaking Process – Gain the step-by-step process for onboarding singles into your database, accepting new clients, the interview process, matching your clients, and pitching an introduction to a client.
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Month 2
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- Client Relations – Hone your relationship coaching skills by learning the best ways to coach a client post-date, offer feedback, while helping them make more authentic choices.
- Managing Your Database – Get access to all the top client management technology and organizational systems so your business runs smoothly.
- Marketing & Sales – We help you promote your business so it always looks and feels like you. We’ll cover web design, business cards, brand positioning, lead generation, and the sales process so you never feel overwhelmed.
- Ancillary Products & Services – Take your business to the next level with date coaching, online dating assistance, books, and dating programs.
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Month 3
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- Recruiting – Learn why at the core of every great matchmaking business is a killer recruiting team. You will know exactly how to fill your database with quality, single men and women through in person recruiting and online recruiting.
- Personal Branding – Position yourself as an expert. Work on your dating book, promotional videos, and designing your brand.
- Public Relations – Getting proper media coverage, reaching out to newspapers & magazines, building relationships with popular bloggers, and other dating and relationship experts.
- Graduate Responsibilities – Following our code of ethics, what you can expect as a matchmaker, networking with other matchmakers and recruiters, as well as people in other complementary fields.
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We help you hone those skills through a unique methodology that’s part social work, part psychology and science, paired with ultimate dating and relationship coaching.
In short, you’ll be a must have, in-demand love connector. You’ll also have a whole lot of fun along the way.
Plus, enjoy the freedom of flexibile schedule. Take that vacation you’ve always wanted without feeling guilty or worried about work. You’ll be able to plan your work days, while also dictating your income.[/text_block]
- Meet and connect with the top matchmakers to expand your network, curate professional relationships, and learn the very best matchmaking skills.
- Exclusive Start-Up Kit with sample client agreements, profile questionnaire, business processes, industry overview and tons more!
- Certificate of Completion after 22 credit hours are completed (contingent upon graduation).
- 1:1 Business Plan Review for maximum success and visibility.
- Private Professional Matchmaker Facebook Group with 200+ worldwide professional matchmakers.
That’s why it’s no accident that you find yourself here today.
Our ground-breaking matchmaking certification we will teach you the art and science behind relationships for lasting results, making you a must have love connector. And we will teach you the business skills to rocket your success.
Get started on your matchmaking journey – right now![/text_block]
© Copyright 2003 – . Matchmaking Institute
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